Hamilton, New Jersey and Hattem, The Netherlands– May 16, 2018 – Goliath, a global leader in the toy and game industry, announced today that it has acquired Tucker, one of the world’s top designers and marketers of innovative outdoor toys.
Established in 2001, Tucker found success in the sports toy category by developing exciting new products that transform play by offering innovative twists. Their most successful line, the iconic Phlat Ball, is now a staple in close to 60 countries, having sold over 23 million units. This unique sports toy transforms from a flying disc to a ball when thrown. Furthermore, Tucker’s award-winning, innovative items are the perfect complement to Goliath’s extensive toy and game line.
“After our most recent acquisition of Britz ‘n’ Pieces in Australia, Tucker is a great fit. We see an enormous potential in outdoor games and toys. By combining this with our successful product ranges, including Wahu, trampolines, Rocket Fishing Rod and more, we’ve firmly established our position as a market leader in the category,” said Adi Golad, founder of Goliath.
“When Adi approached us last year to explore possible synergies, we started talking and it resulted in a real win-win. We at Tucker can focus on what we do best, creating innovative “wow” products for all to enjoy,” said Mike Goldman, Founder and President of Tucker. “All international distributor agreements will remain in effect and retailers will continue to be serviced by their existing distributors. We will make the ownership change seamless to both our distributors and retail partners,” he continued.
Going forward, Tucker will operate as a center of ideation and R&D within Goliath to create fun and innovative new products.
Goliath was founded in 1980 and is one of the few remaining family-owned global toy and game companies. Goliath is an international manufacturer and distributor of a broad range of products. Examples include Wahu®, Rocket Fishing Rod®, Rummikub®, Rubik’s Cube®, Tri-Ominos®, Wordsearch™, Pop the Pig®, Doggie Doo™, Gooey Looey™ and Catch the Fox™. The company has continued to see substantial growth with the acquisitions of Pressman Toy® and JAX® in the US, Crown & Andrews® and Britz ‘n Pieces/Wahu in Australia, Modelco® in France, and Elephanta® in New Zealand. Goliath is a market leader in TV-promoted games and is active in many other toy categories, such as puzzles, arts & crafts, outdoor, activity, and novelties. Goliath products now sell in more than 75 countries worldwide and the company has offices in the Netherlands, Belgium, France, Spain, Portugal, Germany, Poland, Hong Kong, Australia, New Zealand, USA and Canada. For more information, please visit www.goliathgames.com.
Tucker, based in Hamilton, NJ, brings to market a line of toys spanning all ages. Every toy created by Tucker has received awards from various prestigious organizations including Mom’s Choice, Parents’ Choice, The National Parenting Center, The Toy Insider and veteran toy marketer Einstein, da Vinci and Goldberg. Most recently, two of Tucker’s toys received special needs approval by AblePlay, a division of Lekotek, proving the versatility of Tucker’s toy innovation that brings value to parents and benefits to children across the spectrum. Products from Tucker Toys include the internationally award-winning Phlat Ball®, E-Z Grip®, Crush-It!® Bat, Trick Shot Sports®, Zoingo Boingo® Pogo, and the ZB Freestyle® Board, a high-bouncing action sports toy ideal for enthusiasts. For more information, please visit www.tuckertoys.com.